Alliteration - The same sound/letter at the beginning of words., Fact - Something proven to be true., Opinion - A view/judgement on something., Repetition - Saying something more than once to emphasise or reinforce., Emotive Language - Words/phrases which appeal to the emotions of the audience, Statistics - A piece of data (number) used to prove a point, Three Rule - Three words/phrases grouped together for effect, Rhetorical Question - A question that forces the reader to think carefully about something., Imperatives - Command words; words which direct the reader, Personal Pronouns - Using words such as 'you', 'our' or 'we' that help connect to the audience and make them feel included,

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