1) Advertisements using people’s names to get their attention. a) Shopping on social media b) Focus on customer experience c) Personalisation d) Video content e) SEO 2) Making it possible for people to buy your product on Facebook. a) Shopping on social media b) Focus on customer experience c) Personalisation d) Video content e) SEO 3) Customers being able to chat online with a friendly voice from the company to find out more about the product. a) Shopping on social media b) Focus on customer experience c) Personalisation d) Video content e) SEO 4) Making recommendations to customers based on their interests. a) Shopping on social media b) Focus on customer experience c) Personalisation d) Video content e) SEO 5) Making sure that your website is easy to use and customers can find what they want easily. a) Shopping on social media b) Focus on customer experience c) Personalisation d) Video content e) SEO

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