a planned attempt to harm the reputation of a person or company by telling lies about them - smear campaign, ordinary; not special or very important: - humble, to be able to understand how someone else feels - empathize with, including many different types of people or things - diverse, to try to influence a politician or the government and, for example, persuade them to support or oppose a change in the law - lobby for, an election in which one person or party gets very many more votes than the other people or parties - win by a landslide, a particular way of representing an event or situation to the public so that it will be understood in a way that you want it to be understood - political spin, to make something, especially somebody’s confidence or authority, gradually weaker or less effective - undermine, used to describe something that quickly becomes very popular or well known by being published on the internet or sent from person to person by email, phone, etc - go viral, to interest or attract someone - appeal to, to manage to use something in a way that brings good results: - tap into something,

Political Advertising (Definitions) Flashcards

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