Think of a job or task that could be soul-destroying for a businessperson. What might they have to do every day?, A company spends a year developing a product, but customers hate it. Why might the team have to go back to the drawing board?, A student fails an important exam or loses an important competition. What could help them pick themselves up and try again?, A new app is launched, but after a few weeks nobody downloads it and people forget about it. Why might it sink without trace?, Someone tells a joke during a presentation, but nobody laughs and the room becomes silent. Why might the joke fall flat?, A small local shop is trying to compete with huge international online companies. Why might the owner feel they are fighting a losing battle?, A company invests a lot of money in a product, but sales are extremely low. When should the managers decide to cut their losses?, A very shy person wants to develop confidence and meet new people. What could they do to get out of their comfort zone?, Imagine you have some savings and want to invest them. In what situation would it be better to play it safe?, Someone has a stable job but dreams of starting their own business or moving to another country. When might they decide to throw caution to the wind and go for it?.

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