Attacks, Attacking or insulting a person rather than addressing their opinion or the facts, Rhetorical Question, A question with an implied but unstated answer – used purely for effect., Emotive Language, Deliberate use of strong words and phrases to arouse the reader’s feelings and so manipulate them to agree., Repetition, Repeating key words or phrases throughout the text., Statistics, A number that has been produced from data collection (such as a survey or a study), Expert Opinion, Highly-regarded academics or organizations considered experts on an issue give their opinion on an issue., Evidence/Facts, Information which shows that something exists or is true, Hyperbole, An extravagant statement not meant to be taken literally., Alliteration, Repetition of a consonant, especially at the start of words, Pun, A play on words that suggests a double meaning (e.g. ‘Bombers’ meaning the football team or aircraft in WWII), Rhyme, When sounds at the end of words/lines corresponds., Personification, Attributing human-like features to things that are not human., Onomatopoeia, When a word is formed based on the sound it makes when pronounced., Simile, Describing something by likening it to something else, usually using the words ‘like’ or ‘as’., Metaphor, Describing something as something else., Symbol, A concrete noun is used to represent an abstract noun. One thing representing another., Tone, The overall feeling of a piece of writing, or the different sections of the piece usually in order to convey the authors own feelings. The way the piece would sound if it was read aloud.When a word has an emotional meaning that goes beyond its literal definition. Can be positive, negative or neutral., Imagery, The use of language to represent things by encompassing the senses and creating a mental picture., Anecdote, A short personal story., Inclusive Language, Language which does not belittle, exclude, stereotype or trivialise people but instead seeks to embrace them., Connotation, When a word has an emotional meaning that goes beyond its literal definition. Can be positive, negative or neutral., Analogy, Pointing out shared characteristics in two concepts or ideas that are completely different from one another., Black and White Choices, A simple choice between two opposite things (such as good and bad or right and wrong), Appeal to Fear, Aims to make the reader concerned or worried of a negative consequence if no action is taken, Appeal to Group Loyalty, The reader feels a sense of responsibility to be part of a united group to deal with the issue at stake., Reason and Logic, The use of evidence or deduction to support a clear argument, Appeal to Patriotism, An author draws on a reader’s sense of national pride and loyalty for their country to persuade them to consider the issue., Appeal to the Hip-Pocket Nerve, The author attempts to persuade readers into thinking that their personal finances are under attack and the situation should be their concern., Generalisation, The author makes statements about a whole group of people with only a limited or flawed amount of information on the issue., Cliche, Overused unoriginal phrases that often appear in colloquial speech. E.g. “It is what it is” and “there are plenty of fish in the sea”

Year 9 Language Analysis

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