Premium - Rolex is an example of brand that uses this strategy., Importance - It helps to solidify the psoition of the brand and it potrays value. , External - Demand and competition are __________ factors. , Pricing - Occurs when a company decides how much a consumer must pay for a product or service. , Market - In the __________ - oriented method the price is determined according to the trend and reseach of the market. , Skimming - Ideal strategy for companies that are entering emerging markets. , Penetration - Strategy where the company set an initial low price to attract consumers. , Cost Plus - It consists in adding a certain percentage to the production cost of a product. , Competitive - This strategy is used bye businesses that sell similar products. , Internal - The __________ factors are the ones that work from with the organization. , Dynamic - The company changes the prcice to match to the current demand. , Cost - The __________- oriented method is used to determine the price of finished goods. , Value Based - A company that apply this strategy is Starbucks. , Innumeracy - This strategy says that people prefer to see "Buy one get one free". , Economy - It is a popular strategy in the commodity goods sector. , Charm - It is better to use $1.99 instead of $2.00. , Price appearance - Consumers perceived longer prices to be more costly. , Artificial time - Black Friday is an example of ___________ ____________ constraints. ,
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