Would you prefer to work for a traditional bricks-and-mortar company or a fully remote e-commerce business? Why?, When you shop for gadgets or clothes, do you usually look for low-end, mid-range, or high-end products? What influences your choice?, Have you ever bought something just because of a product endorsement by a celebrity or influencer? Was it actually good?, Do you agree that super cheap loss leaders in supermarkets are an honest way to attract customers, or is it just a manipulative trap?, If you were a sales manager, how would you motivate your salesforce to hit their targets without causing them too much stress?, Some people say that direct mail is just junk mail that ruins the environment. Do you think companies should stop using it completely?, How do you usually react when you receive cold calls from a call centre? Do you hang up immediately or listen?, In your opinion, which advertising medium is the most annoying nowadays: TV commercials, outdoor billboards, or internet banner advertisements?, Do you use loyalty cards? Do you think they really save us money, or do they just force us to spend more at the same chain store?, If you started a business, would you focus on a massive mass market or look for a unique, highly profitable niche market?, Why do you think some competing companies start aggressive price wars? Who wins in the end — the companies or the customers?, Have you ever changed your mind about buying a product because the price tag seemed too high for its quality? What was it?, How important is the physical delivery and solving the last mile problem for online shops? Have you ever had a package lost or delayed?, Do you feel completely safe when you checkout securely online, or do you still have fears about entering your credit card details on a new web page?, If a company suddenly introduces a huge price hike on its services, would you trade down to a cheaper alternative or stay loyal to the brand?
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