Ryanair's sarcastic TikTok strategy led to surprisingly high ____ , especially among younger travellers., testimonial, affiliate, engagement, NordVPN dominated podcast advertising by using ____ codes like "JOE30" to track performance by channel., brick-and-mortar, affiliate marketing, social proof, Zalando boosted ____ rates by offering "try before you buy" with free returns and invoicing after delivery., conversation, contraversion, conversion, Bulgari's flagship ____ store in Tokyo includes a rooftop bar and fine dining., affiliate, engagement, brick-and-mortar, LEGO's education division expanded its global ____ by partnering with school systems in over 90 countries., lead, reach, tone, Samsung often synchronises new phone ads with live ____ time broadcasts like the Oscars or football finals., high, prime, premium, Trello focused on simplifying labels and drag-and-drop cards based on ____ feedback from freelancers., end user, end customer, finish user, ClassPass uses short video ____ from everyday users and fitness influencers to build trust., testimonials, conversion, engagement, Booking.com consistently ranks among the top Google search advertisers worldwide, with over $1 billion in annual ____ ., ad spend, tone of voice, prime time, Oatly built its brand with a playful ____ - even printing "You actually read this?" on its products., brick-and-mortar, tone of voice, ad spend, Monday.com offers free templates in exchange for email addresses, converting casual site visitors into qualified ____ ., leads, testimonials, affiliates, Away.com features customer travel stories on product pages, using them as ____ ., global reach, brick-and-mortar, social proof

(Task 3)

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