Attacks - Attacking or insulting a person rather than addressing their opinion or the facts, Rhetorical Question - A question with an implied but unstated answer – used purely for effect., Emotive Language  - Deliberate use of strong words and phrases to arouse the reader’s feelings and so manipulate them to agree., Repetition - Repeating key words or phrases throughout the text., Statistics - A number that has been produced from data collection (such as a survey or a study), Expert Opinion - Highly-regarded academics or organizations considered experts on an issue give their opinion on an issue., Evidence/Facts - Information which shows that something exists or is true, Hyperbole - An extravagant statement not meant to be taken literally., Alliteration - Repetition of a consonant, especially at the start of words, Pun  - A play on words that suggests a double meaning (e.g. ‘Bombers’ meaning the football team or aircraft in WWII), Rhyme - When sounds at the end of words/lines corresponds., Personification  - Attributing human-like features to things that are not human., Onomatopoeia - When a word is formed based on the sound it makes when pronounced., Simile - Describing something by likening it to something else, usually using the words ‘like’ or ‘as’., Metaphor - Describing something as something else., Symbol - A concrete noun is used to represent an abstract noun. One thing representing another., Tone - The overall feeling of a piece of writing, or the different sections of the piece usually in order to convey the authors own feelings. The way the piece would sound if it was read aloud.When a word has an emotional meaning that goes beyond its literal definition. Can be positive, negative or neutral., Imagery - The use of language to represent things by encompassing the senses and creating a mental picture., Anecdote - A short personal story., Inclusive Language - Language which does not belittle, exclude, stereotype or trivialise people but instead seeks to embrace them., Connotation - When a word has an emotional meaning that goes beyond its literal definition. Can be positive, negative or neutral., Analogy - Pointing out shared characteristics in two concepts or ideas that are completely different from one another., Black and White Choices - A simple choice between two opposite things (such as good and bad or right and wrong), Appeal to Fear - Aims to make the reader concerned or worried of a negative consequence if no action is taken, Appeal to Group Loyalty - The reader feels a sense of responsibility to be part of a united group to deal with the issue at stake., Reason and Logic - The use of evidence or deduction to support a clear argument , Appeal to Patriotism - An author draws on a reader’s sense of national pride and loyalty for their country to persuade them to consider the issue., Appeal to the Hip-Pocket Nerve - The author attempts to persuade readers into thinking that their personal finances are under attack and the situation should be their concern., Generalisation  - The author makes statements about a whole group of people with only a limited or flawed amount of information on the issue., Cliche - Overused unoriginal phrases that often appear in colloquial speech. E.g. “It is what it is” and “there are plenty of fish in the sea”,

Year 9 Language Analysis

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