The ____ of reading is not at all ____ for humans. Our brains have adapted to the ____ of reading by recognising letters and characters as things. Now, as the traditional print book is giving way to digital versions, we are adapting yet again to the ____ of this new medium. Digital formats offer important ____ including price, flexibility and availability. For fiction and shorter formats, readers interact with digital content as effectively as with paper content. However, the transition to on screen reading for longer non-fiction is not completely ____ One of the most ____ issues paragraph with digital formats is ____. We have learned to rely on the physicality of the page to find our way around long texts and without this, we struggle to recognise and to ____ important information. Furthermore, we tend to read digital texts more ____ due to our attitude and speed. We may think we’ve understood the text but in fact we have not processed the information. This ____with print readers, who are more able to answer questions about a text based on a combination of memory and understanding.Publishers are now considering how scrolling features can ____ the reading experience and support understanding.

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