If a major competitor suddenly plummeted their prices for suncare products tomorrow, how would Nivea respond to stay competitive?, Looking back at a project from last year that didn't go as planned: If you had changed one specific thing about the marketing mix (product, price, place, or promotion), would the results have been significantly different?, If AI becomes the primary tool for creating ad visuals next year, how will this affect the "iconic aspects" and the soul of the Nivea brand?, If a junior marketer asked you for advice on how to handle a difficult question during a presentation, what would you tell them? (, If your marketing agency delivers a creative concept that is too bold and doesn't fit Nivea’s "iconic visuals," will you ask them to redo it completely, or will you try to adapt it?, Unless we switch to 100% recyclable packaging by 2030, will Nivea remain a market leader in the "green beauty" segment, or will competitors take over?, If everyone stopped using traditional TV and only watched Netflix (without ads), how would you allocate the massive TV budget to maintain brand awareness?, If a top influencer made a negative comment about a Nivea product today, would it be better to ignore it, or would it be more effective to respond publicly?, If you could change one thing about your current job, what would it be?, If you were offered a promotion and a 15% raise but you knew that you’d have to work late every night, would you accept the promotion?, What technology makes your job easier? What would your job be like if you didn’t have these technologies?, If you hadn't pursued a career in marketing, what industry do you think you would be working in now?.
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