Persuasive, Tries to convince the reader, Informative, Tells you facts about something, Descriptive, Tells readers what something is like, Instructive, Tells you how to do something, Webpage, Internet page with links, Subheadings, Tells you what a section of text is about, Formal/Official, Correct grammar, no slang, no abbreviations, Highlight, To draw attention to a word , Informal, Colloquial, abbreviated words, slang, often addresses reader directly, Bullet Points, Separate information into lists to make the writing clear.

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