Launch - We're going to start selling the product next month.., Trick - We're making people think that it's a lot cheaper to buy two, when in fact it's almost the same price, Research - We're finding out exactly what teenagers are looking for when they buy beauty products, Display - We're putting the new chocolates right next to the entrance of all our department stores, Target - We're aiming the advertising campaign at fifteen-year-old boys., Promote - We're going to have adverts for this product on all TV channels, and in magazines and newspapers, On special offer - I got this app for only 2.50 - it was..., Glossy magazines - I hate sitting in the dentist's waiting room, but I do like looking at all the..., Marketing campaign - Every new version of Microsoft Windows is launched with a huge..., Brand image - If luxury goods are sold too cheaply, it can be bad for the..., Free samples - Let's go and look at the chocolate counter - they're giving out..., Insider knowledge - This exam preparation book is great - the author clearly has...,

unit 6 advertising insight intermediate

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