1) Platform a) The statistical data of a population, especially those showing average age, income, education, etc b) The delivery system for the media product (film, TV, music, games, etc) c) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market d) A specific group of people which a product or the marketing message of a product is aimed at 2) Target Audience a) A specific group of people which a product or the marketing message of a product is aimed at b) The delivery system for the media product (film, TV, music, games, etc) c) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market d) The statistical data of a population, especially those showing average age, income, education, etc 3) Demographic a) A specific group of people which a product or the marketing message of a product is aimed at b) The statistical data of a population, especially those showing average age, income, education, etc c) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market d) The delivery system for the media product (film, TV, music, games, etc) 4) Media Institutions a) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market b) The statistical data of a population, especially those showing average age, income, education, etc c) The delivery system for the media product (film, TV, music, games, etc) d) A specific group of people which a product or the marketing message of a product is aimed at 5) Distribution a) The delivery system for the media product (film, TV, music, games, etc) b) The process of making sure a media product is available to as many people as possible c) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market d) The statistical data of a population, especially those showing average age, income, education, etc 6) Artists and Repetoir a) The division of a record label responsible for talent scouting and the development of artists b) The delivery system for the media product (film, TV, music, games, etc) c) The statistical data of a population, especially those showing average age, income, education, etc d) Specific TV companies/channels/programmes, magazines, online, etc used to reach a target market

Key terms - cd cover promotion

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