business concept - its a clear and concise description of an opportunity , feature - is a distinctive aspect, quality, or characteristic of a product , benefit - is something that promoted or enhances the values of the product or service to the customer , feasibility analysis - The process used to test a business concept , industry - is a group of businesses with a common interest, such as telecommunications, computers, retail, and grocery, target customers  - the type of person that a company wants to sell its products or services to, competitive grid - is a tool for organizing important information about the competition , prototype - a first, typical or preliminary model of something, especially a machine, from which other forms are developed or copied., business model  - describes how you intend to make money with your business concept , value chain - the distribution channel through which your product or service flows from the producer to the customer ,

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