1) Stakeholders who work within your company a) External Customers b) Internal Customers c) Loyal Customers d) Potential Customers 2) Qualitative Data could include...? a) Numerical data  b) Description of complaints c) Experience feedback 3) "A brand’s ability to gain repeat business from a customer" describes ? a) Loyality b) Retention 4) Why is feedback important? a) It shows that you value their opinion b) It improves products and services c) Its interesting to hear d) It improves customer retention

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