1) a symbol used by a company to advertise its products a) slogan b) brand c) product d) logo 2) Fill in the gap: The billboard is placed on the side of the highway to __________ the passersby. a) associate b) influence c) advertise d) drawback 3) What is the meaning of "homeless"? a) without home b) living in a house c) traveling abroad d) having a job 4) the act of convincing someone a) objection b) persuasion c) win over d) associate 5) Choose the correct answer: "He was __________ after hearing the bad news." a) upset b) memorable c) effective d) stylish 6) What does "soft power" refer to? a) military strength b) cultural and economic influence to persuade others c) financial resources d) physical force 7) the scientific study of behavior and mental processes a) physiology b) biology c) behavior d) psychology 8) What is a synonym for "main"? a) minor b) upset c) major d) stylish 9) Fill in the gap: The government plans to ________ to reduce plastic pollution. a) pass a law b) switch off c) bring round to d) win over 10) Fill in the gap: After working for 10 hours, I just want to ________ and watch a movie. a) rely on b) win over c) switch off d) overcome 11) What's this? a) store b) menswear store c) supermarket d) warehouse 12) Choose the correct answer:The charity's campaign aims to ________ people ________ the problem of child poverty. a) win over / to  b) make / aware of c) bring / round to d) rely / on 13) What is a full form for the word "ad"? a) Warning b) Complaint c) Sale d) Advertisement 14) What is the meaning of the word "effective"? a) Not working well b) Very expensive c) Producing good results d) Difficult to understand 15) Translate into English: "Он пытается убедить её изменить точку зрения." a) He is trying to persuade her to change her point of view. b) He is asking her for her opinion. c) She is convincing him to agree. d) They are arguing about something. 16) Which word means "to succeed in dealing with a problem"? a) overcome b) rely on c) bring round to d) win over 17) What's this? a) a dragonfly b) a mite  c) a butterfly d) a moth 18) A drawback is: a) a special advantage b) a disadvantage or problem c) a type of advertisement d) a strong opinion 19) Fill in the gap: "The company’s new __________ is very catchy and memorable." a) objection b) slogan c) perspective d) drawback 20) Persuasive describes someone who is: a) good at making others agree with them b) very rich and powerful c) always objective and neutral d) easily upset 21) Which of these words is a noun that means "a visual representation like a poster"? a) slogan b) image c) poster d) billboard 22) Fill in the blank: A __________ is a large outdoor advertising panel. a) billboard b) poster c) flyer d) banner 23) Read the sentence and choose the correct answer: "She managed to bring him round to her opinion." a) She ignored him b) She argued with him c) She confused him. d) She convinced him to agree 24) (verb)to bring together in the mind a) to convince b) to win over c) to associate d) to struggle 25) fashionable; related to the current fashion trends; having good taste in clothin a) modern b) old-fashion c) out-of-date d) stylish 26) What does "memorable" mean? a) Difficult to remember b) Very important c) Unforgettable or special d) Boring 27) A person who helps resolve disagreements is... a) negotiator b) orator c) businessman d) speaker 28) What is the "news agenda"? a) The schedule of TV programs b) The order of advertisements c) A newspaper's layout d) The list of news topics to be covered 29) Choose the correct definition of "objection": a) An agreement or approval b) A complaint or disagreement c) A type of news story d) A decision made after a debate 30) Fill in the gap: I always ________ my best friend for honest advice. She never lies to me. a) win over b) associate c) bring round to d) rely on 31) Fill in the gap:The company's new advertising campaign was very successful and helped to ________ many new customers. a) rely on b) win over c) associate d) bring round to 32) Цель, задача (noun) a) stylish b) memorable c) objective d) negotiator 33) Choose the correct definition for the word "brand": a) A type of building b) A company’s logo or name c) A kind of advertisement d) A market place 34) Which word means "something that is easy to remember"? a) memorable b) objective c) perspective d) objection 35) Read the sentence and choose the correct answer: "Different cultures have various ____________ about how to greet each other." a) objections b) billboards c) posters d) perspectives

Navigate B1+ Unit 12

列印
嵌入

排行榜

視覺風格

選項

切換範本

恢復自動保存: ?