Competing for customers There ____ hundreds of restaurants in every big city. Often they ____ similar food at similar prices — so how ____ they attract customers? Most restaurants ____ to offer good food and great service — and they hope customers come back again and again. But some restaurants ____ a gimmick — something unusual to make their restaurant different from all the others. Location, location, location Sometimes the gimmick is the restaurant's location. El Diablo, on the Spanish island of Lanzarote, is on a volcano. The chef ____ heat from the volcano to cook the food. Or how about an underwater restaurant? At Ithaa, a restaurant in the Maldives, you can have dinner five metres below the Indian Ocean and ____ sharks and turtles while you eat. Or you can go to the other extreme and choose Dinner in the Sky. Here, customers ____ their meal at a special table 50 metres in the air. The company has restaurants in 45 different countries. It's an amazing experience — but don't drop your knife or fork! Are you sitting comfortably? People often ____ about the seats in aeroplanes: they're uncomfortable and there isn't enough space. So surely a restaurant inside an aeroplane is a bad idea. Well maybe not. In Accra, the capital of Ghana, you can have lunch or dinner inside an old DC-10 aeroplane. The waiter ____ your food and drink on a trolley! Other restaurants ____ extra comfort. At the Hammock Café in Sri Lanka, there ____ hammocks instead of chairs. And at B.E.D. in Miami, Florida, there are only beds. On each bed there is a candle and a tray. Work for your food People ____ to restaurants to eat, chat with their friends and ____. But some restaurants ask their customers to work for their food. Zauo is a popular restaurant in Tokyo, Japan. It is a fish restaurant, but the customers ____ their fish from the menu - they ____ catch it. Inside the restaurant, all of the tables are on an artificial boat, with water all around. There are different fish in different parts of the water. They choose their fish and then try to catch it!

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