1) Who owns Batman? a) DC Comics & Warner Bros. b) Warner Bros. & Marvel c) Marvel d) DC Comics 2) What type of integration does Warner Bros do? a) Vertical b) Horizontal c) None 3) Does Batman have Cross-Media presence a) no b) yes 4) How much revenue did Batman generate over the years? a) $9 billion b) $26.4 million c) $26.4 billion d) $27 billion 5) Who is social media used in Batman marketing a) older audiance b) younger audiance c) tech-savvy audiences. d) international audiance 6) Who is the director of Dark Knight Trilogy a) Christopher Nolan's b) Tim Burton's c) Steven Spielberg d) Quentin Tarantino 7) When was Batman created a) 1988 b) 1939 c) 1999 d) 1943

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