1) Can you think of a brand which appeals to you? What do you like about it? 2) What is involved in creating a successful brand? 3) How important is an attractive logo to a brand? 4) In what way can a brand be damaged? 5) Is it possible to mislead your customers with your brand? 6) What are some brands from your country with high brand awareness? What type of products are they? What are the taglines of these products? 7) Do you buy generic brands? Why or why not? 8) Do you mind paying extra for better quality?

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