Make a positive first impression - Inaccurate or unorganised writing shows a lack of respect for the reader. Check your writing for any typos or errors., Match your reader’s style - Pay attention to the tone, length, language and layout of how your reader writes. Try to mirror this., Humanise your language - Include written ‘small talk’ in communications, Show sincerity and emotion - Avoiding using overly formal language/fixed phrases e.g. We sincerely apologise for the inconvenience, Find common ground - Make reference to mutual experiences or shared knowledge and follow-up on previously shared details, where appropriate.,

How to Build Rapport in Writing

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