Quantitative data - Statistics, Qualitative data - Opinions, Strength of qualitative data - Insight, Limitation of qualitative data - Difficult to analyse , Strength of quantitative data - Easy to compare numbers, Limitation of quantitative data - Lack of insight, Primary data - Collected by the researcher directly from the participant, Secondary data - Previously collected by another researcher, Strength of primary data - Suited to purpose, Limitation of primary data - Ethical guidelines must be adhered to., Strength of secondary data - Cheap and quick, Limitation of secondary data - No guarantee of validity, Example of quantitative data - Office of National Statistics - census data, Example of qualitative data - Interview recording, Example of primary data collection - Interviewing A Level student on results day, Example of secondary data collection - Reviewing the quality of educational provision in Gloucestershire,

Sociology Data

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