1) Tesco buys Asda a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 2) Ford buys a Bauxite Mining company which makes aluminium a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 3) Nike pruchases Sports Direct a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 4) TAYTO purchases Walkers Crisps a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 5) Maybelline buys Boots a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 6) Dyson buys Bosch a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 7) Coca Cola purchases BP oil a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate 8) Alexander McQueen buys a silk manufacturer a) Vertical forwards b) Vertical Backwards c) Horizontal d) Lateral e) Conglomerate

Integration

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