Metaphor - Imagery to describe something as something else, Pathetic fallacy - Use of the weather to create an atmosphere or mood, Rhetorical questions - Questions for the audience to think about but not answer directly, Direct address - Using the word "you" so it feels like the audience is being directly addressed, Simile - Using "like" or "as" to create imagery, Lists/Triplets/Trio/Rule of 3 - Grouping words, phrases, or ideas together for impact, Anecdote - Sharing a short story or experience to make a point, Emotive language - Using words or phrase to cause the audience to feel an emotion,

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