Mass Media, collection of all forms of media that communicate information to the public , Public relations, communication designed to improve the image of companies, organizations, or candidates., Media, Sometimes referred to as the fourth estate, Baby Boomers, are more likely to get news and information from television,, Millennials, born early 1980s to early 2000s, Generation X, born early 1960s to early 1980s, Generation Z, born 2000 forward, agenda setting, the act of choosing which issues or topics deserve public discussion., 50, In 1983 90% of media was owned by how many companies, 6 companies, In 2019 how many companies composed 90% of the media, 4 companies, 2021 how many companies owned 90% of media, Print press, Early news was presented to local populations through this, Benjamin Day, founded the first U.S. penny press, The Sun, Name of the first penny press, Radio, This form of news made its appearance in the 1920s, World War II, This event changed radio news forever, Comedy shows, These types of programs helped amuse families during the dark years of the Depression., "Fireside chats", What President used the radio to bring ordinary Americans into the president’s world.

Module 6: Analyzing the Media

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