1) What do the letters USP stand for a) Under Selling Point b) Unique Selling Point c) Unique Sales Pont d) Unique Sales Price 2) Why would you borrow money? a) Because you have a surplus b) Because you want to buy an expensive item-A house c) Because you got a raise in wages d) Because you like paying interest 3) An example of a short term source of finance is a) Leasing b) HirePurchase c) Mortgage d) A bank Overdraft 4) What would you finance with A medium term source of Finance a) A budget Deficit b) A new car c) A mobile phone d) A day trip to the zoo. 5) APR stands for a) Annual Percentage Rate b) All Percentage rates c) Always Pay rates d) Anonymous Payment Rates 6) Which Business Document is received when you buy goods on Credit a) A quotation b) An Order Form c) An Invoice d) A delivery docket 7) What does E& OE stand for a) Errors & Orders Excepted b) Every & Only Everyone c) Errors & Omissions Explained d) Errors & Omissions Excepted 8) Which means payment must be made when the goods are delivered a) CWO b) VAT c) COD d) PRSI 9) Which is an example of a salutation on a letter a) Dear Sir/Madam b) Yours Sincerely c) Attached: Copy of the receipt d) Signature at the end 10) Which is NOT a feature of stock control a) The type of stock stored b) The lead time to receive stock c) The demand for the stock d) What the competitor charges for their stock 11) A summary of all your transactions in a month appear on a) An Invoice b) A Statement c) A Quotation d) An Order Form 12) What side of the account does Purchases go on after entry in the Analysed cash book? a) Debit b) Credit c) Is not put in the accounts d) Both sides 13) What do you write in the details column of the Credit side of the Vat account a) Bank b) Cash sales c) Cash Purchases d) Opening Balance 14) A focus Group is an example of a) Desk Research b) Secondary Research c) Field Research d) One of the 4P's 15) An Example of Desk Research is a) Surveys b) Observation c) Newspapers & Magazines d) Focus Groups 16) Where a compnay charges a high price to convey an image of Exclusivity is called a) Peak Load Pricing b) Psychological Pricing c) Premium Pricing d) Penetration Pricing 17) At what stage in the Product Life cycle will sales fall? a) Saturation b) Decline c) Maturity d) Introduction 18) In store displays of Products is called a) Product Placement b) Merchandising c) Generic Advertising d) Reminder Advertising 19) Which Channel of distribution would be ideal for perishable goods? a) Manufacturer,Wholesaler, Retailer, Consumer b) Manufacturer, Retailer, Consumer c) Manufacturer, Wholesaler d) Manufacturer, Consumer 20) Which P does Design belong to? a) Product b) Price c) Promotion d) Place

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