Direct Address, e.g. Thank you, Positive language, e.g. Love, enthusiastic, First person/ Use of I or my,e.g. I never really considered, Repetition, e.g. very, very hard, Hyperbole/ Exaggeration, e.g. endless, constantly, Numbers/ Figures/ Percentages/ Statistics, e.g. 200 times a day, Rule of three, e.g. interesting, challenging.

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