user needs - common things we require or need to live, user wants - extra things that are nice to have but could do without, values - individual standards of what is important, purpose - what the design or product is intended to accomplish, funtionality - the functionality enables the product to do what it is supposed to do , authenticity - products that are real and reflect the values, culture and beliefs of users,

podle

Výsledková tabule/Žebříček

Vizuální styl

Možnosti

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