You should do this!: Imperative verbs, Command words, Modal Verbs, Should, Must, Statement or Exclamation, Instructional, Personal Pronouns: You, We, Us, EMPHASIS ...: Hyperbole, Overstatement, Exaggeration, Rhetorical Question, Repetition, Anaphora, Alliteration, PATHOS or EMOTIVE LANGUAGE: Appeal to the emotions, Empathy, Sympathy, Tug at the heart strings !, LOGOS or LOGIC: Facts & Statistics, Rational, Reason, Argument, ETHOS or ETHICS: Credibility, Good Character, Beliefs, Values, Expert,

PERSUASIVE LANGUAGE synonym sort

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