1) What does dopamine mainly do? a) A) Makes you want to act b) B) Makes you feel full and sleepy c) C) Stores long memories d) D) Reduces all emotions 2) The chapter says the “pleasure center” was mostly a center for: a) A) Fear b) B) Habit c) C) Wanting d) D) Language 3) Which is true about dopamine? a) A) It equals happiness b) B) It prepares you to get a reward c) C) It blocks attention d) D) It slows decisions 4) Why do people keep checking their phones? Because phones ... a) A) They remove stress b) B) They offer uncertain small rewards c) C) They require deep thinking d) D) They are always accurate 5) What often comes with wanting? a) A) Calm b) B) Boredom c) C) Anxiety/pressure d) D) Sleepiness 6) Why do changing versions of the same product sell? a) A) Novelty re-starts wanting b) B) Old items are illegal c) C) Prices never matter d) D) Stores force it 7) What did the stale popcorn study show? a) A) People always stop bad food b) B) Expectation can beat taste c) C) Smell is stronger than price d) D) Freshness doesn’t exist 8) Which reward pattern keeps people engaged the longest? a) A) Guaranteed small prize b) B) No prize c) C) Uncertain prize d) D) Delayed fixed prize 9) High dopamine makes people prefer: a) A) Long delays b) B) Safe, slow choices c) C) Immediate rewards d) D) No action 10) Mindful indulgence asks you to: a) A) Avoid all treats for a month b) B) Eat quickly to end craving c) C) Notice promise vs. reality while indulging d) D) Only read labels 11) A store puts free samples at the entrance to: a) A) Reduce hunger b) B) Start a reward-seeking mood c) C) Slow shopping d) D) Train memory 12) Strong wanting without getting the reward can feel like: a) A) Relief b) B) Pride c) C) Urgency and stress d) D) Sleep 13) Too little reward activity in the brain often leads to: a) A) Apathy b) B) Endless joy c) C) Faster learning d) D) Better focus 14) A practical use of dopamine for self-control is to: a) A) Wait for natural motivation b) B) Pair a boring task with music or a small treat c) C) Remove all cues from life d) D) Work only when the deadline passes 15) Why can sales like “Buy 1 Get 1 Free” be powerful? a) A) They add time pressure only b) B) They make people ignore math c) C) They signal a bargain and trigger wanting d) D) They stop cravings 16) What should you try to separate? a) A) Stress and rest b) B) Wanting and happiness c) C) Goals and habits d) D) Price and quality 17) After one tempting cue (e.g., a sexy ad), people often become: a) A) Immune to other temptations b) B) More open to other temptations c) C) Focused only on safety d) D) Uninterested in rewards 18) Why do games keep players hooked? a) A) Predictable points b) B) No negative feedback c) C) Uncertain wins at any moment d) D) Long waits between actions 19) What simple habit helps break false rewards? a) A) Eat or buy faster b) B) Compare the expected feeling with the real feeling c) C) Turn up the music d) D) Add more choices 20) The chapter’s bottom line is to: a) A) Ban all marketing b) B) Eliminate desire c) C) Use desire wisely and don’t confuse it with happiness d) D) Trust first impulses

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