Bullet points - Separate information into short bits of text. Make it easier to find specific information.,  Colour - Catches the eye, Charts - Represent data, Columns - A vertical layout makes the text easier to read. , Font types / sizes - Makes important words stand out., Headings / titles - Tell the reader what the text is about. Grab the reader’s attention., Graphics, pictures, logos - Show what the text is about. Makes a text more interesting. , Numbering - Show things that are in a set order., Paragraphs - Give a well-organised and logical structure., Sub-headings - Identify what a section of the text is about. Break up the text into chunks., Capital letters - Emphasise certain words or phrases., Captions - Explain a picture., Text boxes - Include interesting facts/important information. , Slogan - To advertise a specific aspect of a product or service.,

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