1) What is a subscription box? a) A one-time purchase of various items b) A retail product delivered on a recurring basis c) A type of online store d) A promotional package for new products 2) Which company is credited as a pioneer in the subscription box industry? a) Haverdash b) Birchbox c) Bokksu d) Cloth & Paper 3) What type of items does the subscription box company Cloth & Paper primarily offer? a) Clothing b) Beauty samples c) Office supplies d) Gourmet food 4) What unique feature does Haverdash offer compared to other subscription services? a) Monthly delivery of snacks b) Rental clothing options c) Pet supplies d) Home goods 5) According to the video, what is a suggested profit margin for subscription boxes? a) 20% b) 30% c) 40% d) 50% 6) How did the owner of Bokksu begin his business? a) With a large investment from investors b) By packing boxes in his living room c) By selling products at trade shows d) By collaborating with local shops 7) What aspect of subscription boxes is highlighted as crucial for customer retention? a) The variety of products offered b) The packaging design c) The frequency of delivery d) The exclusivity of items 8) What significant growth has the subscription box market experienced since 2014? a) 500% b) 650% c) 890% d) 1,000%
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