Ethnocentrism - refers to the tendency to view one's own cultural group as superior to other cultural groups. Social psychology examines how ethnocentrism can lead to prejudice, discrimination, and intergroup conflict, Prejudice - refers to negative attitudes towards members of a particular group based solely on their group membership. Social psychology examines how prejudice can be influenced by social categorization, social identity, and social norms., Bias - refers to any systematic error in thinking or decision-making that can lead to inaccurate or unfair outcomes. Social psychology examines how cognitive biases, such as confirmation bias and self-serving bias, can influence attitudes and behavior towards others, Discrimination - refers to negative behavior towards members of a particular group based solely on their group membership. Social psychology examines how discrimination can be influenced by social norms, stereotypes, and intergroup relations., Scapegoat theory: - suggests that individuals or groups who are powerless or marginalized are often blamed for social problems, even if they are not responsible for them. Social psychology examines how scapegoat theory can lead to prejudice, discrimination, and intergroup conflict, Stereotype - is a generalized belief or assumption about a particular group of people. Social psychology examines how stereotypes can be formed, how they can be inaccurate and unfair, and how they can influence behavior towards others., Mere exposure effect - suggests that people tend to develop a preference for things that are familiar to them. Social psychology examines how the mere exposure effect can influence attitudes and behavior towards others., Altruism - refers to behavior that benefits others, even if there is no direct personal gain. Social psychology examines how altruism can be influenced by social norms, empathy, and personal values., Interpersonal attraction - refers to the positive feelings and behaviors that people have towards others. Social psychology examines how factors such as physical attractiveness, similarity, and proximity can influence interpersonal attraction.,

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