Rebuttal - Using logical arguments to show the flaws and weaknesses in the opposite point of view., Strong/ loaded languag - The use of words which are similar to what could be said, but are far more emotional and are ‘heavier’ in meaning, and therefore, results. This language can turn a simple sentence into something far more important, serious, or eye-catching., Connotation - Meanings associated with or implied by words, as opposed to their literal or dictionary meaning., Pun - Also known as ‘a play on words’ or ‘double entendre’, a pun is intentional – often leading to humour. It can ridicule the opponent’s argument and can build a sense of camaraderie. it makes the issue instantly more memorable , Malapropism - The use of an incorrect word in place of a similar sounding word that results in a nonsensical and humorous expression., Cliché - Overused phrases that a wide range of readers can recognise. This reassures the reader through a familiar expression that can position the reader to accept an idea because they are lulled into an uncritical mindset., Creative/ descriptive language - This creates an image through unusual and striking words, especially adjectives. It creates a memorable image and catches the reader’s interest., Generalisation - A sweeping or blanket statement which is meant to apply to an entire group of people. They are powerful because appeals to commonly held beliefs, prejudice and views., Irony - Irony is a figure of speech in which words are used in such a way that their intended meaning is different from the actual meaning of the words, it is difference between the appearance and the reality. The reader is positioned to share in the writer’s ridicule (and rejection) of an idea or object., Parallelism - Parallelism is the use of components in a sentence that are grammatically similar in its construction, sound, meaning of length. Parallelism provides,
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