Owners - Quality of their decision making about the running of the business will affect the success of the busines, Employees - They can affect the quality of the final produce – poor quality goods will get the firm a bad name and customers may not come back, Managers - They make the decisions on a day to day basis about running the business., Banks - hey decide whether OR NOT we get a loan which can prevent a business from expanding/, Government - They may also be a change in tax relief/tax rates which can increase our costs and therefore reduce profits., Suppliers - They can change the price of the raw materials which may mean an increase in our production costs which will either reduce our profits, Customers - They may choose to buy more or less goods from us so this will affect our sales revenue and so our profit.,

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