Positive: A fall in incomes will lead to a rise in demand for own-label supermarket foods, If the government raises the tax on beer, this will lead to a fall in profits of the brewers., The rising price of crude oil on world markets will lead to an increase in cycling to work, A reduction in income tax will improve the incentives of the unemployed to find work., A rise in average temperatures will increase the demand for sun screen products., Higher interest rates will reduce house prices, Cut-price alcohol has increased the demand for alcohol among teenagers, A car scrappage scheme will lead to fall in the price of second hand cars, Normative: Pollution is the most serious economic problem, Unemployment is more harmful than inflation, The congestion charge for drivers of petrol-guzzling cars should increase to £25, The government should increase the minimum wage to £7 per hour to reduce poverty., The government is right to introduce a ban on smoking in public places., The retirement age should be raised to 70 to combat the effects of our ageing population., Resources are best allocated by allowing the market mechanism to work freely, The government should enforce minimum prices for beers and lagers sold in supermarkets and off-licences in a bid to control alcohol consumption,

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