Sole Trader : Owned and controlled by one person, Owners have full control over decisions, Run by a local entrepreneur, Has unlimited liability, Difficult to access large loans or external finance, Owner keeps all the profits, Employs only a few people, Has close relationships with local customers, May struggle with competition from larger firms, Can adapt quickly to customer needs, MNC: Owned by shareholders, Controlled by a Board of Directors, Decision-making can be slow due to many layers of management, Management decisions are made at head office in another country, Can sell shares on the stock market, Raises large amounts of finance through selling shares, Profits are shared as dividends, Operates in more than one country, Has a global brand and international presence, Has thousands of employees worldwide, Headquarters are in one country but production in another, Business decisions affect different cultures and legal systems, Can benefit from economies of scale, May face communication problems due to size, Can transfer technology and skills between countries, Must consider corporate social responsibility on a global scale, Can have a big environmental impact, More accountable to governments and shareholders, Likely to have strong brand reputation concerns,

Sole Trader or MNC

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