Makes consumers uncertain about which product is better., Consumer Confusion, Uses fake testimonials or surveys to attract buyers., Crowd Manipulation, Spreads biased information to promote one side and discredit another., Propaganda, Filters or hides certain information before it reaches the public., Gatekeeping, Uses famous personalities to gain public trust., Celebrity Endorsement, Spreads false or misleading information to trick people., Hoax, Appeals to people’s emotions, desires, or fears., Psychological Manipulation, Uses exaggerated news or rumors to spread fear., Fear Mongering

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