What's the most memorable ad campaign you've seen recently?, What is the last claim you heard that was hard to believe?, Have you ever believed a misleading ad?, What product or brand would you agree to promote for free? Why?, What examples of celebrity endorsement can you remember? Do you think they were effective?, What do you think about retouching people's faces and bodies: is it a normal practice or an ethical problem?, Do you think most consumers are easily manipulated by ads? Why (not)?, Do you remember any famous slogans? What makes a slogan good?, Do you remember any famous jingles? What makes a jingles good?, Look around you - what logos do you see? Do you like them?, What product or service are you perfect target audience for? Why?, Can you remember any examples of product placement? Do you think this type of ads works well?, Some people claim that "there's no bad publicity" - do you agree?, What's the most memorable TV commercial you've seen recently?.

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