Digital marketing - Promoting products or services online using ads, email, social media, or search engines., Payment gateway - A system that securely processes online payments between customers and businesses., Order processing - The steps a business follows after a customer places an order, from confirmation to fulfillment., Shipping carrier - A company responsible for delivering products from the seller to the buyer., Authentication - The process of verifying a user’s identity before allowing access or payment., Cybersecurity - Protecting online systems, data, and transactions from digital attacks., Target customer - The specific group of people a business aims to sell its products to., Marketplace - An online platform where multiple sellers offer products to customers., Personalization - Customizing content, offers, or recommendations for individual users., Brand loyalty - When customers consistently choose and trust one brand over others.,

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