Advertising, This was revolutionised by WW1 propaganda techniques, Confidence, The belief in economic growing which justifies risk borrowing/investing, Mail-order, Allowed even rural consumers to operate in the boom, Laissez-Faire, The belief in more business in politics and less politics in business, Car, The industry in which the boom revolved around, Hire-purchase, A "buy now pay later" credit scheme for expensive items, Trusts, Super-corporations favoured by the Republicans for their large-scale efficiency, Interest rates, These were kept low to encourage borrowing and spending, Rugged individualism, Republican view that economic self-sufficiency aided creativity and resilliance, Taxes, These were cut for the wealthy & businesses to stimulate spending/investment, Mellon, The name of the US Treasury Secretary who planned the US govt. policies, Tariffs, Used by the Republicans to protect US business from competition
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Why boom?
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Egaffney
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