Activation, First user experience, SEO, Organic ranking, Retention, Keeping users returning, CPM, Cost for 1000 views, Engagements , Likes/comments/shares, Whatsapp, Direct Customer Communication, Traffic KPI, Measures visitors, Impressions , Number of times an ad/content is shown., CPA, Cost to get one customer/conversion., CTA, Sign up , Learn more .., Display Ads , Image or banner ads shown on websites., SMM, Instagram, Facebook, LinkedIn, Bounce rate , User Leaves After One Page, Raferrals, Users recommending others, Search Ads, Ads that appear on search engine results pages., ROI, (Revenue − Cost) ÷ Cost) × 100, Backlinks, Links From Other Websites, Metrics, Data Used to Measure Performance, CPC, Total Cost ÷ Total Clicks, CTR, (Clicks ÷ Impressions) × 100.

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