Use facts or statistics, 9 out of 10 people saw results in 1 week, Compare products or features, Ours lasts twice as long as the leading brand, Explain how something works or solves a problem, This design lets air flow, keeping you cool in summer, Use cause and effect, If you recycle this, it reduces plastic in our oceans, Give clear reasons to support an opinion, This is better because it costs less and lasts longer

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