Ad hominem, A personal attack, tone, A word for the emotional tenor we attribute to a piece of writing, derogatory, _______ language is designed to insult or belittle, connotations, The associated meanings of a word, euphemism, A mild way of putting something that could be unpleasant, hyperbole, Another word for exaggeration, generalisation, A broad, sweeping statement, metaphor, "The United States is a melting pot" is an example of this technique, colloquial, A word used to describe register; another word for "informal", emotive, _____ language appeals to people's feelings, audience, The A in CCTAPF, form, The F in CCTAPF, context, The background to the piece you are analysing, contention, The writer's main argument, tricolon, A list of three items in a sentence, e.g. faster, higher, stronger

Argument analysis metalanguage

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