1) Design helps a product stand out from its competitors a) True b) False 2) the design mix is made up of ______ elements/variables a) 1 b) 2 c) 3 d) 4 3) the funtion variable is about a) the cost of producing the item b) how well a product works c) what the product looks like 4) designing a product which has the cost of production lower than that of its rival will give a business a) a bad reputation b) an uncompetitive edge c) a competitive edge 5) appearance is a) how the product works b) how the product looks c) how much the product is 6) building a working model of a possible finished product is a a) producer b) product type c) prototype d) design mix 7) a manufacturer of freezers designs its latest models with more insulation than other freezers in the markets. This results in it being the most energy efficient freezer sold. This is an example of a) appearance as part of the design mix b) product trial c) product differentiation d) repeat purchase 8) A car manufacturing company has a large R&D department. R&D stands for.... a) Research and Development b) Research and discovery c) Resources and Development d) Resources and Discovery

chapter 6 design

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