Opinion, A personal viewpoint e.g. the shop sells the best fruit and vegetables in town., Triplet/ Rule of three, Three points to support an argument next to each other e.g. exciting, challenging and fun., Emotive language, Words that make a reader feel a particular emotion e.g. heart-breaking experience., Statistics, Factual or numerical data e.g. 85% of the population own a smartphone, Rhetorical question, A question that doesn’t need an answer, to make a point e.g. Who wouldn't want to be a millionaire?, Imperatives (commands), Verbs to instruct or command the reader e.g. Read on to find out., Repetition, Words or phrases repeated for impact e.g. It is very, very important to change your password often., Direct address, When a writer uses the second person pronoun ‘you’ or ‘your’ to make it feel like they’re talking to the reader personally., Hyperbole/exaggeration, Exaggerated or extreme language e.g. It’s the best thing you’ll ever do., Fact, A statement that can be proven, verified or checked.

Persuasive Language

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