Facts - Something we know to be true, that can be proved., Statistics - A type of fact that uses numbers such as percentages or fractions, Emotive Language - Language that plays on emotions or feelings, in order to make the audience feel emotional, Direct Address - Speaking directly to the audience; uses words like 'you' or 'we', Alliteration - words within a sentence that begin with the same sound (very catchy), Rule of three - three things in a row, within a sentence, Repetition - The same idea or point repeated throughout a text, Rhetorical question - a question asked for effect; it does not require an answer,

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