Advertising or advertisement means any manner, method or activity by which a licensee of the commission makes known a specific property for sale or lease, or any services for which a real estate license is required. , Advertising does not include private communications between a licensee and a client or prospective client; or directional or pointer signs that only provide directions to a listed property and include no identifying licensee or brokerage information., "Affiliated licensee" means a sales associate or a broker who is affiliated with a principal broker., "Agency" means the specific consensual relationship between the principal broker and the client for a contemplated transaction, by oral or written agreement., "Agency consent agreement" means the form prescribed by the commission and used by a principal broker and a client to establish the agency relationship in writing..

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