Consequentalism - What is right and wrong is determined by what consequences will result from a decision., Deontology - Follow set rules, do your duty/obligation regardless of pros/cons, Utilitarianism - What is deemed “right” and “wrong” is determined by what provides the most benefit to the most amount of people, Aldo Leopold - Father of Ecology, credited with Land Ethic, and Author of Sand County Almanac, Think Like A Mountain, The Land Ethic - Extension of moral consideration to include all parts of the Earth (biota, waters, soils, etc.), Preservation - Protecting an environmental in its pristine state. Attempts to prevent human exploitation, commercial activity and/or damage., Conservation - Seeks the responsible and sustainable use of natural resources. Anthropocentric, Think Like A Mountain - Emphasized long-term (geologic) thinking, and thinking how one action impacts entire ecological system, Anthropocentrism - Human-centered perspective. The environment is natural resources for humans, Non-Anthropocentrism - Humans are members within the larger ecological system, , Polarization - Division into two sharply contrasting groups or sets of opinions/beliefs., Issue Framing - Presenting an idea in a way that will garner support, emphasizing certain aspects that will resonate with target audience.,

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