The target audience must always be considered when ____ and making a product. You can think about the target audience is different ways for example their ____, this can be considering for your product whether they are ____ year students, older people or people with young ____, this will impact on the ____ you may offer on your website or the type of accommodation they might stay in. ____ is another consideration is the product, for example aimed at one gender or all genders. Income this can affect the type of ____ you offer, for example gap year students will have less money and so will want ____ accommodation whereas older people may want ____ luxury. Interests, if you have a general website, then having a ____ of different attractions to appeal to ____ types of people is really important as we do not all like the same ____. Location is another factor as this might influence the target audience, will the ____ be for local, national or ____ groups, remember websites can be viewed by anyone in the world, so you might want to recognise this when writing about the target audience. When writing about the target audience consider what they will want from the website and how you will meet their needs and this will depend upon whether your audience is gap year students, families or older people

Target Audience

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